MARINA RINALDI HERITAGE

It was 1850, and the idea of women’s fashion was beginning to take shape within our society, when Marina Rinaldi opened her Atelier in the heart of Reggio Emilia. Thanks to her skill in tailoring and her innate taste for elegance, she began to create unique garments, marked by a meticulous attention to detail that immediately made them unmistakable.

 

In 1925, her granddaughter Giulia Fontanesi Maramotti took up the sartorial legacy by expanding the family business, dedicating herself personally to training determined, skilled and cultivated seamstresses, ready to carry forward an art that was much more than a profession.

 

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An Italian artisan tradition, made by women for women.

It was then, in 1980, that the founder of the MaxMara group, Achille Maramotti, paid tribute to his great-grandmother by creating a brand that would bear her name. A clear and powerful mission: to dress all women, regardless of their size.

 

A sartorial art based on a female, authentic and competent eye, capable of capturing what often escapes: those small details that silently speak of style, delicacy and individuality.

 

Proud of its specialisation and attentive to the uniqueness of each body, the brand consciously embraces the diversity of female forms, listening to women’s wants and respecting their identity.

 

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VALUES

QUALITY
in everything we do, so we can give our customers high quality creations that make them feel treasured and unique.

 

ATTENTION
to establishing empathy with women in order to fully understand them to share their vision of today’s world.

 

JOY
in creating garments that remove constraints and celebrate the wearer.

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It all starts with women

Our production is created by women and for women.

 

We constantly refine our art to allow those who choose it to wear and display their unique personality, showing it off in all its infinite, wonderful shades.

 

Marina Rinaldi is an invitation to every woman to discover her own authenticity, individuality and unique beauty, demonstrating that true style lies in wearing clothes that interpret and celebrate who they truly are.

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We passionately celebrate the charm, grace and authenticity of every woman’s life.